assess the advantages and disadvantages of each from the standpoint of the customer and the company.

email marketing is cheap and fast.but most consumers dislike receiving “spam”. your employer cannot decide whether to use direct-mail advertising or email messages to boots your company ‘s sales . he asks you to assess the advantages and disadvantages of each from the standpoint of the customer and the company. he is particularly interested in the legal liabilities associated with each one. ultimately ,he wants you to decide which one is better.

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