compile the Individual Projects from Weeks 14 into a Strategic Marketing Plan.

company used is : International Monetary Fund Throughout this course, you have been working on a series of Individual Projects that will contribute to the Key Assignment. This week, you will compile the Individual Projects from Weeks 14 into a Strategic Marketing Plan. This will be your Key Assignment Draft. Include the following components: Week 1: Introduction Include a general overview of global strategy and its necessity during global market expansion. Week 1: Suggested Market This contains the contents of the business letter to the chief executive officer (CEO) of the company, addressing a rationale for your choice of a country or region and a discussion of the current economy, market, and culture within this region and its impact on the organizations global strategy. Week 2: Decision-Making Guide This includes the decision-making guide that you created for the leadership team. Week 3: Global Business Strategy Communication Include the memo to middle management that you developed in Week 3. Provide a persuasive argument in which you address global business strategy and discuss the role in which driving forces, regional integration, and global integration play in shaping global business strategy. Week 4: Global Business Strategies Outline and summarize at least 5 global business strategies that will allow for competition in the chosen market. These strategies should indicate that economic and cultural considerations as well as market considerations are taken into account.

"Looking for a Similar Assignment? Order now and Get a Discount!

Place New Order
It's Free, Fast & Safe

"Looking for a Similar Assignment? Order now and Get a Discount!

Hey, wait!You Don't want to miss this offer!

Before you go, let us offer you a 20% discount coupon for your next purchase.