illustrate how the forces of globalization and localisation are best understood to be working simultaneously
In his discussion of scholarship on globalisation and mass communication, Cornel Sandvoss points out that the Cultural Imperialism thesis has tended to give insufficient attention to audiences and their ability to appropriate, or [] indigenize, cultural texts (376). With reference to one or two cultural texts and/or practices, illustrate how the forces of globalization and localisation are best understood to be working simultaneously (glocalisation). Please note that you are expected to choose examples other than the ones discussed in the required readings from week 6. – Need to use Australian cultural text as one of the example