Provide at least two (2) specific examples of Everett Rogers’ Diffusion of Innovation Model being used in a health care organization with which you are familiar.
Per the text, health care consumers vary in their willingness to
adopt new product offerings, with some being quicker to adopt than
others. Suggest the key reasons why you believe these variances
exist. Provide a rationale with at least (1) example of a situation
or scenario that would support your response.
Assess the importance of Everett Rogers’ Diffusion of Innovation
Model as a tool for understanding the product adoption tendencies
of health care consumer. Provide at least two (2) specific examples
of Everett Rogers’ Diffusion of Innovation Model being used in a
health care organization with which you are familiar.
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