Chiguvi D. and Guruwo P.T. (2017), Impact of Customer Satisfaction on Customer Loyalty in the Banking Sector, International Journal of Scientific Engineering and Research, Volume 5; Issue 2; February 2017; p 55-63. • Assignment Questions: 1. Identify the key concepts discussed in the article. (1 Mark) 2. Clarify the principal theories underlying the research

Chiguvi D. and Guruwo P.T. (2017), Impact of Customer Satisfaction on Customer Loyalty in the Banking Sector, International Journal of Scientific Engineering and Research, Volume 5; Issue 2; February 2017; p 55-63. • Assignment Questions: 1. Identify the key concepts discussed in the article. (1 Mark) 2. Clarify the principal theories underlying the research

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